Digital transformations have significantly empowered patients by directly influencing their health treatment, marking a shift from traditional healthcare dynamics. Internet self-service healthcare platforms provide consumers with the knowledge and tools to make informed health decisions, fundamentally changing how they access, manage, and track their health. This empowerment results from a shift in how people perceive personal health management and technical advancements that make health information more accessible and actionable. Consequently, individuals are more involved in their health journeys, using technology to monitor conditions, understand treatment options, and communicate more effectively with healthcare providers, leading to a more collaborative and informed approach to health and wellness.